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Europark: Light that tells paths
In the Salzburg shopping center, a festive lighting experience connects architecture, frequency, and atmosphere – golden, inviting, unforgettable.
Projectoverview
For Europark Salzburg, MK Illumination created a thoughtful lighting experience that incorporates the glass architecture, sets festive highlights, and takes visitors on a journey through the center.
Giant Tree & Giant Gift as highlights
Santa's train connects the areas
Gold foil reflects the architecture
Concept follows the spatial structure
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Projectdetails
- 01
TASK
An architecture that demands everything.
Europark thrives on glass surfaces and clear lines. An exceptional stage – and a real challenge. Festive lighting should not cover it, but rather take up, complement, and refine the architecture without diminishing its effect.
- 02
SOLUTION
A concept that rethinks architecture.
MK Illumination designed a lighting experience that builds on the architecture. Santa's train travels between Giant Tree and Giant Gift, distributing gifts and baubles along the way. Gold-glossy foil reflects the smooth glass surfaces – creating a play of sparkling reflections.
- 03
RESULT
A place becomes a world.
The festive lighting experience connects the center's areas, guides visitors along clear highlights, and enhances the quality of stay. Golden reflections transform the architecture into an atmospheric backdrop – inviting, high-quality, unmistakable.
Impact in numbers
A thoughtful lighting experience affects atmosphere, orientation, and identity. The following figures illustrate the project's character in Europark Salzburg.
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Festive highlights: Giant Tree & Giant Gift
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Santa's train as a connecting element
100 %
Architecture-integrated concept
Gold
Glossy foil for sparkling reflections
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Golden shine, that reflects the architecture
From Giant Tree to Giant Gift – impressions of a lighting experience that combines glass, gold, and festive atmosphere.
Europark Salzburg
Europark Shopping Center Salzburg