)
SBB Zurich: Interactive light worlds
How an oversized RGB chandelier transforms the main train station into a place of encounter, joy, and digital future.
Projectoverview
The SBB sought a concept that combines festive atmosphere with digital innovation. MK Illumination created an interactive light experience that profoundly delights travelers.
Interactive RGB color control
Festive & digital symbiosis
Enhancing the quality of stay
Groundbreaking light experience
)
Projectdetails
- 01
TASK
Longing for the future
The SBB wanted to create a festive atmosphere at major train stations. Travelers should be sensitized to digitalization - without losing emotional comfort.
- 02
SOLUTION
Magic at the push of a button
With the agency Aroma AG, we installed a giant, interactive chandelier. Guests select spectacular RGB effects at the push of a button. A masterpiece of technology, design, and emotion.
- 03
RESULT
A new landmark
The chandelier is now a true institution. It brings real happiness, promotes human interaction, and creates an unmistakable identity for the entire location.
Measurable enthusiasm
Our interactive light concept delivers not only deep emotional moments but also tangible successes for the location.
1 main attraction
Oversized RGB chandelier
16.7 million colors
Unlimited color possibilities
100%
Interactivity: Control at the push of a button
4
Focus stations: Zurich, Geneva, Bern, Basel
Visual magic
Discover the fascinating radiance of our interactive masterpiece.
Zurich Main Station (SBB)
Main Station, Zurich, Switzerland